In the previous article of the Responsive strategy series, I’ve looked into what kind or responsive layout approaches are available for product or website, when would a fluid layout or adaptive layout or fixed layout be the best choice. A very focused approach that begins…

In the previous article of the Responsive strategy series, I’ve discussed what aspect to assess when choosing the platform for your online presence, when would a native app or dedicated mobile site or responsive website be the best choice. In this article I look into the…

Responsive strategy 1: The platform Knowing what factors to assess when planning a responsive online experience is crucial to stay in budget, leverage the available technology and get the most out of the marketing efforts. In this first article of the Responsive strategy series,…